Meta-application
Show it, don’t claim it.
Run the research now that a Growth Lead would run in the first 90 days.
Response volume
proves distribution reach
Content
proves product understanding
Speed
proves pace
Built on Lovable
proves the role requirement
Research design
- → App on Lovable, Brazilian Portuguese, < 3 min, 8–10 questions
- → Live aggregated results, with a counter
- → 24h pilot → 48–72h outreach → 5–10 interviews
- → Three bets derived from the data
Safeguards
- ◆ “Independent research by a Lovable Partner” — no logo
- ◆ LGPD: consent, minimal data, nothing resold
- ◆ Sampling bias disclosed on the page
- ◆ No credit incentives: the report goes back to respondents
- ◆ Group admins credited as co-authors
Six moonshots
At most two active fronts. The rest remain bets.
01
Meta-application
The biggest lever. A foundation for combining the others.
02
Go Live Brazil
From first app to first customer: friction diagnosis and a launch path.
03
Quarterly universities
Recurring hackathons per institution. FGV and Mackenzie as pilots.
04
Usage-based account signals
Workplace usage and viral traction become a prioritized list for enterprise and partners.
05
Partner governance
An agency certification rubric before scaling the channel.
06
Exportable playbook
The Brazilian motion that other markets copy. A track record across 24 countries.